Paige Spiranac isn’t just an influencer; she’s stepping into a powerful new role that’s shaking up the golf world.
Paige Spiranac has long transcended her beginnings as a professional golfer to become a bona fide internet sensation. But her latest career move, announced just last month (May 2025), proves she’s not just about viral content—she’s a serious force in the business of golf, and the news is, unsurprisingly, going viral!Paige has officially joined the front office of the Grass League, a burgeoning Par 3 golf league that focuses on night events.
In her new executive role, she’ll be focusing on “brand development, fan engagement, marketing, content strategy, seeking out new talent, team owners and acquiring sponsorship.” This is a massive step for Paige, leveraging her immense social media reach (over 11 million followers across platforms) and her deep understanding of the golf landscape to shape the future of a new, innovative format of the game.
She announced the news in signature Spiranac style, flexing a “business-vest fit” on Instagram, perfectly blending her iconic aesthetic with her new corporate power. This move demonstrates that Paige is not just the “Internet Queen” for her provocative posts; she’s a strategic entrepreneur with a clear vision for expanding golf’s reach and appeal.
